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Everything you need to know about keywords and ranking
When I first started online years ago and heard keywords, I thought it was a single word that pertained to your site. For instance, if my site was working online, I thought my keywords would be things like – internet, online, working, website. Just single words. I mean the word was keyword or words, not phrases. Now that I have been around I know that a keyword can be working from home online, yes the entire phrase is my key word. Keywords are the words people type into the search box to find things online and most time people are typing phrases. A phrase also lets you target a specific audience. The word internet will bring a broad variety of search results, whereas how can I host a website on the internet, sure narrows your results. So think of keywords as what people search for.
The title of this page says it all, Keyword for ranking. When someone types a search word or phrase, search engines look for websites that match that keyword. The sites that have content that is closest to the search will rank the highest. So if you want traffic and people to find you, you have to use keywords. Some keywords get thousands of searches a day and many are very competitve. You need to really take time in researching keywords. Keywords should relate to your page, visitors often scan for the keywords they were searching for, so relating to your topic will keep the visitor reading your page. Keywords can and will provide your business with unlimited visitors if done correctly.
The most obvious place for keywords would be your title and meta tag, search engines start by searching titles and website/page descriptions. They keywords should match the search, next about the first 200 words seems to get more weight by search engines. Using Headings throughout the page or post relating to the keywords gives great value as it shows it is related to the keywords.
Caution, Over using keywords or just stuffing them everywhere will appear as spam to search engines and have the opposite effect and result in very little ranking. The goal is for your keywords to be relevant to your topic at all times.
How to Research Keywords
There are a lot of ways and tools available to research keywords, and many just give too much information and can really leave you bogged down and spending too much time trying to figure out what to use. The main things you need to consider when doing research are
- Are people searching for that keyword
- How much traffic can I expect
- What’s the competition for that keyword
- Is it a good keyword
That’s it, anything more and your just making things harder. This is why I like Jaaxy, simple easy to read data with a single search.
Here is an example of a keyword search in Jaaxy
Notice the QSR, this is the number of sites competing with that key word, the KQI number tells you if this is good keyword to use and all the way to the right you will see domain availability. This is great if starting a new site, if your domain is the actual keyword it will power boost your rankings. Jaaxy is simple and effective will help you achieve top keyword ranking.
Conduct a free key word search
By now you see the power of keywords and using a proper keyword search tool and Jaaxy by far out performs the competition and you can check it out and use if for free. Sign up for free account and conduct 30 searches a month or upgrade for unlimited searches and a lot more.
Which Membership is right for you:
Jaaxy makes it very easy to conduct keyword reseach that is effective and can be fun. If you want to succeed online keyword research tools are a must and Jaaxy is the answer for me. Jaaxy will help you surpass the competition and get rankings in a hurry. The owners are Kyle and Carson the same owners of Wealthy Affiliate and quality is everything to them. I have not found any other tools that come close to the training offered at Wealthy Affiliate and Jaaxy. So make your next keyword search with Jaaxy.
Please leave questions and comments below